By Dr. Akyala Ishaku
I have said this before and I will say it again and again.
Peter Obi is not running a campaign. He is leading a movement.
Let me tell you the difference in case you don’t know.
- Campaigns end as soon as the results of elections are announced. Movements continue thereafter.
- Campaigns are driven by politicians while movements are driven by the people.
- Campaigns are driven by interest while movements are driven by convictions
- In Campaigns people follow a politician selfishly because they believe he/ she will win but in movements, the people follow selflessly because they believe the people will win.
- In campaigns ,people follow a person while in a movement people follow ideology.
- In campaigns politicians tell the people what they will do but in a movement the people know what the person they are following will do.
- In a campaign, people who cast their vote believe they are doing a politician a favour but in a movement they know they are doing themselves a favour.
- In a campaign, politicians build structures but in a movement the people build the structure and infact,everyone is a structure.
- In campaigns we rely on politicians to convince us to get involved,we have people with apathy but in a movement people find motivation from within. Everyone is bold.
- Campaigns come with a plan from day one but Movements don’t. They are spontaneous. They build momentum that becomes the plan.
- Campaigns are like T.V advertisement politicians pay to get people in, but a movement is like a premiership match,the people pay to get in at their own expenses.
- In a campaign people who oppose you or make a caricature of your campaign are usually confident but in a movement,people who oppose you or make caricature of the movement are scared of it.